What does it take to create a website or an ecommerce website?
Building a website is the first step to your business' online presence and perhaps the most important. If you have never had a website before, you will have reasonable questions about how to get started and what are the steps to follow.
What is needed to create a website? What is the cost? What are the fixed costs? All questions will be answered below so that at the end of the article, you will have all the information you need and know exactly how to get started.
Choose & Buy a domain name
The first thing you need to build a website is to buy a domain name of the format www.to-domain-mou.gr. The domain name is the name of your website, i.e. your internet address. The choice of domain plays an important role in the promotion of a business, so it is good to follow some useful tips before making a decision.
Choose, if possible, a short and easy-to-remember name, with keywords that express your subject. Always avoid hyphens, numbers and any ambiguity that may be caused. Then the choice of the domain ending is made, usually the domains end with .gr or .com. If you are targeting the Greek market, .gr covers you perfectly, but .com is equally important as it reflects even better the brand that will be created.
To register your business domain name and see if it is available, you should check with a domain name registrar as it is DnHost, Papaki or iPHost.
The average cost for a .gr domain is around €24 and is valid for two years, while the cost for a .com domain is around €12 and is valid for one year.
Web Hosting or otherwise the hosting of a website, are the services offered by a provider, so that your website is available to everyone, 24 hours a day, without the need for any equipment.
Practically, Hosting is the purchase of a space on the disk of a server on the internet, where it will host your page and in addition it will offer security, the possibility of creating e-mail accounts, creating a database, access to the management of your domain and much more..
It is important to mention that the choice of the appropriate Web Hosting package is extremely important in terms of the performance of the page and its loading speed since research has shown that when the delay of a website is greater than 3.5 seconds, then the 60 % of users tends to close the website.
The security certificate, or SSL, is absolutely necessary for a website, since it protects the data of the visitors to your page, by encrypting the connection of the browser with the server and at the same time shows your page as "Secure" to the visitors. The security certificate is purchased from the provider that will register the domain name. It is renewed every year.
Since July 2018, Google and the popular browser "Chrome" characterize as insecure websites that do not have HTTPS encryption, respectively ranking them low in the search results for security reasons.
Choose the right CMS based on your needs (Customer Management System)
The next step in creating your new website is choosing the CMS (Content Management System) platform you will use.
There are tons of platforms that you can choose to build your website. But you will need to pay a lot of attention to the choice (eg WordPress, Wix, Shopify, Magento, Prestashop, Big Commerce) as it is crucial and should be decided according to your requirements and goals. If, for example, you are interested in building a blog, Wix and WordPress are the most ideal, while for building an eshop with high requirements, Shopify is more suitable without of course excluding Wix, Wordpress and Prestashop.
Choosing an agency to create your website
If you do not have the time and skills to create your own page, then it is necessary to turn to a web development company that has the expertise and all the necessary tools to build you the website of your dreams.
BEYONDIGITAL with experience in the Greek internet business market since 2012, guarantees an excellent result. Easy-to-use, fast and SEO friendly websites that perfectly adapt to all mobile devices.
Last but not least! The most important part is at the end. You now have a new, modern and impressive website. How will an internet user find your website? How will you manage to drive traffic to your website? How will they contact you to learn about your products or services?
So what you need is to promote your website. Website promotion is techniques applied to rank it on the 1st page of Google and if possible, even in the first 6 results. This immediately translates into a significant increase in clientele, profits and establishing your business against the competition.
BEYONDIGITAL specializes in the web development & design of professional websites, of all types, with experience in the Greek internet business market since 2012, offering a complete package of solutions and services for the optimal visibility of your business on the internet.